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Key steps - building banners in Adform

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 There are 4 key steps you need to follow:

  1. Gather your assets ready for build or identify your existing ad to convert to Adform specs.
  2. Build your banners using the steps in this guide.
  3. Export into zipped files - ensuring you follow the guidance given in this manual for file structure and naming convention.
  4. Send your .zips direct to your media agency contact with the correct naming conventions.

The media agency will pair the creative with their media plan to be sent to Adform who will be responsible for campaign setup.

Note: Please follow the naming conventions cited in this document in the final supply of the creative. Creative which is not supplied with the right naming convention will be rejected.