The HTML5 Studio Builder enables you to create dynamic ads. Dynamic content banner allows changing ad's content without a need to produce a new banner. Such banner parses particular template's data from Adform's platform and shows only 1 particular ad message from system's template on each impression.
There are two steps that you have to take in order to create a dynamic ad with the help of Studio:
- Add Image or Text component to the stage.
- Tick "Dynamic item" checkbox.
The name of the component in Studio will be your dynamic variable which you will have to reuse in the platform.
Making components dynamic in Studio
Read more abou the Dynamic Ads here.